Logo/Branding - Sunset Sweets
The objective of this project was to explore the design process of brand creation. My team and I created a design system for the fictitious brand “Sunset Sweets”, a San Diego-themed bakery and sweet shop based in Sunset Cliffs. The process began by studying the operative words related to the brand and then conveying those brand principles through our choices of color, font, and style. This entire project was completed in under 2 hours as a flash branding exercise.
Color
Logos + Mockups
